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Rocking the Ship is a step-by-step handbook that enables you to create and implement ground breaking business innovations. With this book you will …

  • Understand why your company struggles to reinvent its current business
  • Attain intellectual leadership by virtually and playfully attacking your own industry
  • Learn how to develop ground breaking new business models systematically
  • Create momentum by also turning fellow managers into business model mavericks
  • Find ways for implementing new business models in conjunction with your current business

Rocking the Ship empowers all managers, regardless of rank, function, or industry, to be bolder and faster than current or would-be competitors. The approach is easy to learn and apply. Thereby it presents a compelling alternative to running lengthy and expensive consulting assignments.


“Rocking the Ship brings business innovation to a new level. Its Business Model Radar combines core elements of Kim’s and Mauborgne’s Strategy Canvas and Osterwalder’s Business Model Canvas. It follows the Design Thinking philosophy, and the Nightmare Competitor approach provides an intriguing twist.”

Oliver Schmid

Excutive Director, frog design

“A must-read for anyone captive in an organization or industry awaiting its inevitable disruption. It is fair to say that nobody has thought longer, harder, or smarter about the innovation immunity of corporations and how to overcome it. One of the best business books of (at least) the year—and a very different one.”

Sebastian Wohlrapp

Vice President Digital Business Platform, Dr. Ing. h.c. F Porsche AG

“Digital technology and new business models are changing the world. Rocking the Ship provides me with a framework to combine these two drivers. The methodology and examples offer enormous support to ensure we do not compromise.”

Erik von Göler

Director, Digital BITZER

“The difference between managers and leaders has widely been discussed. Rocking the Ship is for those who want to be leaders. I do not know any other business book providing more support and inspiration for those determined to define the future of their industries.”

Dr. Heiko Wolters

Partner, Egon Zehnder

“This approach is fresh and new and it’s very different from traditional tools.

Alexander Gerfer

CTO, Würth Elektronik eiSos Gruppe

“Rocking the Ship is the most relevant and progressive business book I have read in a very long time. The content is mapped into real-life examples and offers a straightforward, no-nonsense approach for those in business who understand the need to think and act like start-ups. It’s a must-read for any manager, business owner, or entrepreneur who needs to analyze competitors and disrupt operating markets for their business’s growth and survival.”

Stephen Pascall

Director, Management.Commercial.Engineering

“A very well-structured approach to a difficult topic. It inspires to think about setting priorities, how to change your business model, and your responsibilities as a leader.”

Isabel Diaz Rohr

Executive Board Member, BENTELER International AG

“As corporate managers, we need to continually challenge traditional thinking. Rocking the Ship provides inspiring and tangible ways to do just that.”

Kurt Deppert-Lattki

SVP Business Development, TÜV SÜD Auto Service Division

“As a psychologist, I say, chapeau! Leading managers to virtually and playfully attack their own business offers totally new insights. Such insights are crucial for transforming companies. This book offers an inspiring, mind-blowing experience, enabling you to move on to new business dimensions with courage and creativity.”

Dr. Jana Leidenfrost

Coach and Author


Rocking the Ship: Turning Corporate Managers into Business Model Mavericks (Englisch) Taschenbuch – 6. Oktober 2017
von Uli Grothe (Autor), Mat Lock (Autor) – 29 Bewertungen

Uli Grothe

Uli Grothe is a business innovation expert and has coached many executives of diverse industries in defining new strategies creatively. He runs highly-praised seminars and is a sought after key note speaker.

Mat Lock, an expert in creating innovative solutions in complex B2B environments, has held key global management positions focusing on strategy and business development for more than two decades.


Uli and Mat do not believe that incumbents should accept it as their fate to be considered the old guard. Not bound by any conventions the two friends developed an out of the box method allowing the established to free themselves from the shackles of conventional strategizing.

Mat Lock

Corporate Workshops

Facilitated Nightmare Competitor Workshops to rock your ship. Our facilitated Workshops are fast paced, confronting, creative and highly effective. Each Workshop is carefully designed and choreographed to ensure that commercially relevant, bold new ideas and insights are created. A key part of the journey is that your team will have the opportunity to virtually and playfully attack your own industry. You will create your own Nightmare Competitors.

We will lead your team to derive answers to the following critical questions:

  • What are our vulnerabilities?
  • Which types of Nightmare Competitors could redefine our industry?
  • How would such Nightmare Competitors attack us?
  • Which business model will allow us to become the Nightmare Competitor ourselves?
  • What do we need to take into account when it comes to launching ground breaking new business models?

If you’re a leader looking to challenge the status quo, invigorate your team and ensure your company’s future do not hesitate.

Or visit one of our open enrollment Masterclasses


Open enrolment Master Classes give you the opportunity to…

  • Be introduced to the Nightmare Competitor Approach by one of its inventors
  • Collect first hand practical experience
  • Be in dialog with other business innovators
  • Learn what it takes to facilitate Nightmare Competitor Workshops
  • Get answers to your open questions

Register for one of the following dates: